Content Technology Works!
Content Management
Best Practices & Case Studies

Latest Content Technology Works Case Studies Published

Learn about:
Whirlpools digital asset management architecture from Senior Editor Leonor Ciarlone, and

HP's global content management initiatives from Senior Editor Mary Laplante, and

Wachovia's Content Access Services (CAS) infrastructure from Senior Analyst Mark Walter, and

MIT Technology Review's use of On-Demand Content Management from Senior Analyst Bill Zoellick.

Building a House of Brands: Whirlpool Corporation’s Blueprint for Success
August, 2005
Leonor Ciarlone

Whirlpool’s digital asset management architecture provides the enterprise pillar to protect and expand brand value.

Global Content Management: Hewlett-Packard Talks the Talk of Worldwide Business
January, 2005
Mary Laplante

HP’s digital content management initiatives optimize the delivery of product content to global markets.

Wachovia’s CAS: Harnessing the Value of Multiple Content Repositories Across a Large Enterprise
November, 2004
Mark Walter

Wachovia provides seamless access to multiple document stores through enterprise-level content integration services.

Technology Review: Moving into the Black with On-Demand Content Management
November, 2004
Bill Zoellick

Technology Review's online publishing operation uses an on-demand content management system to reduce costs while simultaneously simplifying editorial workflow and increasing advertising revenues.

Acumen Information™: CMP’s exclusive research and intelligence service
September, 2004
Sebastian Holst

CMP Media leverages its position as one of the world’s most respected technology publishers to provide a unique online content licensing service to expand market reach, increase revenue and profitability.

IDX Systems Corporation: Single-source publishing and knowledge management
August, 2004
Sebastian Holst

Leading healthcare information technology supplier leverages single-source ECM initiative to provide top tier documentation, training and customer support resulting in improved product quality and customer satisfaction.

Avnet: Channel Connection and the Enterprise Portal
August, 2004
Sebastian Holst

Leading supplier of electronic components, embedded systems and enterprise computing products reduces costs, improves productivity, increases top line revenue and grows market share through development and adoption of web content management and portal application.

Content Technology Serves its Toughest Critic: Enterprise Software Vendors
April, 2004
Sebastian Holst

Nextance and Giunti Interactive Labs have established leadership in emerging markets through savvy investments in high value development projects, thought leadership and commercial content technology

Meredith Corporation: The Creative Library
March 30, 2004
Sebastian Holst

Leading media and marketing company leverages content technology to reduce costs and increase revenue

More case studies coming soon!